The Critical Engineer deconstructs and incites suspicion of rich user experiences.
The Critical Engineer doesn't assume that entertainment exists only for entertainment. There are complex historical, political, economic, cultural, personal, etc. factors involved, that are worth examining to determine underlying intentions or implications of its creations, experience, and existence.
An example that comes to mind: when you buy a ticket to see that new Star Wars movie, you're interacting in some way, however tangential, with the interests Hollywood higher-ups that funded that movie, and likely had a say in the casting and writing. Their motivations are tinged by the masses, the netizens ranting or raving about the casting or plot. And by engaging in the whole theater going "experience"(the popcorn, the booming sounds, and a meal because there's probably a mall nearby)which has been part of the popular consciousness for a very long time and continuously been shaped by capitalism and consumerism.
I find it interesting that analysis can lead you down this winding chain of buzzwords and that we end up in interesting places when we ask why this chain exists, and why those particular words are there.